THE BEGINNING OF LIFE
AVAILABLE MAY 2024.

Our Follow 'Life' release builds product for the lives we lead. Focusing on the Ocean, on Travel, and on the Outdoor Lifestyle. It utilises our factories & designers to continue to show the same love and attention to detail as we have done for 15 years. Through our fabrics, fit & function, we aim to grow into future markets, to build follow into a global identity.  

VIEW THE UPCOMING RANGE

VIEW THE UPCOMING RANGE

LIFE OUTDOORS

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20K Waterproof / 20K Breathable Jackets

Take all elements in your stride. 20K waterproof/20K breathability rating means it’s rated for use in the wind and snow. DWR Treatment and a Full Internal Mesh Liner makes it usable in the water as well.

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Versatility for Every Season.

Our Outer Jackets are just as suited for a humid summer afternoon rainstorm as it is for a subzero powder day. Made from our Project One inspired, Soft Touch 12% Recycled Polyester 4-way Stretch Soft-Shell material. A true representation of Follow quality and versatility. 

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Made for Comfort and the Earth

100% recycled polyester microfibre Project one towelie is made from is made from 100% recycled polyester plush microfibre. Premium microfibre made from 100% post consumer recycled material. Our Jackets are made fro 12% 4-way Stretch Polyester.

LIFE TRAVEL

Our Follow 'Life' release builds product for the lives we lead. Focusing on the Ocean, on Travel, and on the Outdoor Lifestyle. It utilises our factories & designers to continue to show the same love and attention to detail as we have done for 15 years. Through our fabrics, fit & function, we aim to grow into future markets, to build follow into a global identity.  

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For the City

Perfect summer weight clothing. Breathable, Functional, and made with 100% Quality.

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For the Summer

Summer mornings and Autumn nights. Versatile clothing with a focus on comfort when you travel.

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For the Trail

Travel essential pieces for everyone needing comfort on the way there, during and the way back. 

LIFE SUN PROTECTION

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Lightweight and Soft-touch.

A material that’s light weight, dries fast, doesn’t overly stretch when wet and is ridiculously soft addressing the concern of protection while wanting to maintain comfort.

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100% Recycled Polyester Knit

All our Follow Sun Tees are made from 100% recycled polyester knit. Recycled polyester is just as good  but its production requires 59 percent less energy to produce.

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In Water SPF30+ Protection

A SPF30+ in-water shirt protection. We went through a lot of prototypes and testing until we nailed our brief. One touch and you’ll see why we went to the effort

LIFE WATER

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50% Recycled Lining

50% recycled nylon quick dry internal, so you can have multiple sessions a day with an extra warm and dry suit. Plus it feels soft and furry which makes you feel all cuddly.

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83% Recycled Nylon Outer

The recycling sources include waste plastics from the ocean, fishing nets and production waste, which are depolymerized and polymerized to achieve the purpose of recycling. The use of recycled fabric can reduce the waste, lower the dependency on petrochemical materials and impact on the environment.

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Comfortable, Stretchy and Durable.

Made with a clear focus on warmth, stretch, and materials. We have produced our most comfortable and durable steamer ever. Built to last more than one season, we worked with the world leading wetsuit manufacturer to offer game changing fit along with the softest neoprene we have ever touched.

LIFE TEAM

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Alex Hayes

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Josh Ku

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Brian Grubb

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Jeremy Willmotte

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James Casey

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Oskar Johannson